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Why marketing should reward loyalty instead of acquisition

Many brands already know it’s easier to maintain satisfied clients than acquiring new ones. Once a relationship is established, a brand should focus on keeping that relationship healthy. But how do brands build that relationship with their clients? In the past, loyalty programs were set up in a way that clients had to purchase atRead More
  • 18 Sep, 2013
  • Boris Bogaert
  • 0 Comments

Could cashback be the next big thing in loyalty programs?

Here at Cardwise, we try to make our customers (and users) happy day after day. We do so by providing the best possible customer service, as well as product innovation based on client feedback. Why do we do that? Because we love our clients, and know that happy clients are loyal clients! Subscription companies areRead More
  • 29 Aug, 2013
  • Boris Bogaert
  • 0 Comments
  • loyalty, marketing, prepaid,