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Prepaid credit cards open a new world for the financially excluded

A new MasterCard study in Europe unveils millions of financially excluded or underserved consumers. MasterCard revealed these findings at the 2013 MasterCard PrePaid Conference last week. Six European countries were included in the study: UK, France, Italy, Spain, Poland and Russia. The findings should help MasterCard and its partners to better understand what financial exclusionRead More
  • 26 Sep, 2013
  • Boris Bogaert
  • 0 Comments

8 ways consumer brands benefit from the use of Online Cashback Cards

What are Online Cashback Cards? Online cashback card programs are marketing programs that combine the advantages of prepaid cards with discount and loyalty campaigns The problems brands are facing with traditional cashback programs Traditional cashback programs are missing their goal completely. We live in a world where technology enables real-time transactions, so filling in aRead More
  • 10 Sep, 2013
  • Boris Bogaert
  • 0 Comments